According to insiders 106 and Park's ratings have taken a nosedive since Bow Wow took the helm and they think the recent beef between Bow Wow and Soulja Boy was a ploy to boost ratings...
From All Hip Hop
"Bow Wow has taken over hosting duties as one of four new hosts on BET’s “106 & Park”, but according to an inside source, the ratings have allegedly been lackluster. So what is a Hip-Hop artist/TV host to do? Hmm, perhaps he would call up one of his rap homeboys and start a fake Twitter beef? Then invite said rapper – a.k.a. Soulja Boy – onto your new show for a confrontation. Sounds genius!"
