Over the weekend Chris Martin and Coldplay dropped the video for their new single 'Hymn for the Weekend' ft. Beyonce using an Indian theme [click here if you missed that].
Now the video is being accused of cultural appropriation and disrespecting the Hindu religion...
Universal Society of Hinduism president Rajan Zed tells W.E.N.N.
“This party anthem and club song music video unnecessarily features sacred Hindu concepts and symbols with no linkage to the lyrics or storyline."
“What is the connection of depicting one person dressed as Lord Shiva holding a trishul (trident) and sitting on the pavement; three persons dressed as Lord Hanuman and standing with gadas (maces) leaning against their shoulders; two saffron-clad sadhus (ascetics) sitting on the roadside, as if meditating with the lyrics in the video like ‘drink from me’?”
“Casual flirting sometimes results in pillaging serious spiritual doctrines and revered symbols and hurting the devotees. It was quite discomforting for the faithful to see the deities, concepts and symbols they revered thrown around loosely and meaninglessly. Hinduism is the oldest and third largest religion of the world… and it should not be taken frivolously. Symbols of any faith, larger or smaller, should not be mishandled.”Meanwhile fans have been expressing their displeasure online