Monday, August 02, 2010

Beyonce Wants You to Feel Empowered

That's what she was going for with her new scent, to help you feel like you could conqueror the world.

You know the hiatus is over.  Beyonce told the Ireland Independent News that for her new fragrance Heat: Ultimate Elixir, 
"I wanted this to be something that made you feel like you could conquer anything, and take over the world.

"Strength was something important, because a lot of my songs I write for my women, to empower them.

"When I spray it I feel feminine, I feel like a woman. I can leave a lasting impression."

Oh, and she also said she wanted it to remind her of her mother's cooking,

"Fragrance is important to me, because there's so many memories attached to different scents.

"Growing up, my mother's food was my favourite. She cooked Creole food, really spicy food, and I wanted to have an element of that spice in the fragrance."

"I thought it was the coolest thing when my mom, she would walk by, and I remember the sound of her stilettos, and the smell of this beautiful woman walking past. And leaving the room, you could still smell her, and it made me want to hug her."