Tuesday, August 02, 2011

Diddy Finds French Clubs Don't Stock Ciroc


Diddy is supposed to be in France promoting his Ciroc Vodka to French nightclubs, the problem is none of the clubs carry the stuff...

From Page Six

While Ciroc is produced in France, it seems to be a scarce commodity and is not widely available on the Riviera. According to several sources, St. Tropez hot spots including VIP club and Gotha club had to fly in cases for Diddy's appearances.

But his staff nearly got into a sticky situation because French customs only allows each traveler to bring in 1 liter of spirits over 44 proof. His vodka is 80 proof and comes in 750 ml and 1.75 liter bottles.

A source told us, "His entourage was stopped at customs for having too much of the product. So Diddy's people left a few cases with airport agents." Another source insisted they left half a dozen bottles behind.

Diddy is currently on a European party tour to promote the vodka brand, a duty which is a part of his $100 million marketing deal with the company. And he was so insistent on Ciroc being a part of the festivities, sources said he almost canceled an appearance at swanky Gotha in Cannes Friday night when he heard the venue was stocked with a rival vodka. But the club swapped it and Diddy appeared as promised.

When asked about the customs snafu, a Diddy rep said, "The bulk of what you have is true . . . Sean is hosting events throughout the French Riviera to promote the ultra-premium vodka."