Wednesday, April 13, 2022

Bu Thiam Appointed Vice President at Columbia Records

Rapper Akon's little brother Bu has been appointed Executive Vice President at Columbia Records...

From Variety
Abou “Bu” Thiam has been appointed executive vice president at Columbia Records. Reporting into chairman and CEO Ron Perry, Bu’s position will straddle A&R and strategic initiatives across all genres for the label that’s home to Lil Nas X, Harry Styles, Adele, the Kid Laroi and many others.
Thiam has been working closely with Perry and Columbia via a joint venture, Buvision, where he signed the artists KayCyy and Rican. “We all know breaking a new artist is very difficult, and to see the Columbia team be so committed in the early stages of KayCyy’s career — from marketing, strategic branding, his EP rollout etc. — was very impressive,” says Thiam. “Columbia’s culture is breaking New artists — like Fivio, Lil Nas X, Polo G, the Kid Laroi — and Ron is a true music man at heart, you don’t see that type of artist development anymore.”